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Execution Suite

Business Canvas Examples

These canvases show practical business model choices across digital products, education, and local service operations.

These examples illustrate how each tool works and the type of thinking it supports. Actual outputs may vary based on your inputs and context.

01

SaaS Subscription Business Model

Context: A remote-team analytics startup is formalizing its operating model before hiring sales and customer success.

Output:

  • Customer segments: remote-first teams with 15-200 employees needing weekly operational visibility.
  • Value proposition: automatic team performance summaries from Slack, Jira, and calendar data.
  • Channels: self-serve website signup, integration marketplaces, outbound demos for 50+ seat teams.
  • Revenue streams: Pro plan at EUR 19/user/month with 18% annual discount.
  • Cost structure: cloud processing, integration maintenance, onboarding/customer success labor.
02

Online Course Business

Context: An educator is turning a data-analytics cohort program into a scalable online course business.

Output:

  • Customer segments: career-switchers and junior analysts preparing for first analytics role.
  • Value proposition: project-based curriculum with portfolio reviews and weekly office hours.
  • Channels: YouTube tutorials, email waitlist funnel, creator affiliate partnerships.
  • Revenue streams: EUR 499 one-time course + optional EUR 149/month mentorship tier.
  • Key costs: LMS platform, mentor sessions, content production, payment processing fees.
03

Local Service Business

Context: A home-cleaning company is designing a repeatable local growth model with recurring monthly revenue.

Output:

  • Customer segments: dual-income households in Bratislava booking recurring apartment cleaning.
  • Value proposition: fixed arrival windows and same-cleaner continuity for repeat clients.
  • Channels: Google Maps profile, neighborhood Facebook groups, post-visit referral cards.
  • Revenue streams: package pricing (2-room, 3-room, deep clean) + monthly plan discount.
  • Cost structure: cleaner wages, transport, supplies, scheduling software, liability insurance.